Comparison
Wealthfront vs Betterment
The two original robo-advisors, head to head: same 0.25% fee, different strengths. Here's how to choose.
Side-by-side
Wealthfront
- Annual fee
- 0.25%
- Minimum investment
- $500
- Best for
- Hands-off investors who want a polished automated portfolio
Sign upcoming soon
Betterment
- Annual fee
- 0.25%
- Minimum investment
- $0
- Best for
- Goal-based planning with no account minimum
Sign upcoming soon
| Feature | Wealthfront | Betterment |
|---|---|---|
| Annual fee | 0.25% | 0.25% |
| Minimum investment | $500 | $0 |
| Best for | Hands-off investors who want a polished automated portfolio | Goal-based planning with no account minimum |
| Sign up | Sign upcoming soon | Sign upcoming soon |
Our verdict
Choose Wealthfront if you hold a sizable taxable account and want the most automated tax-loss harvesting in the industry. Its daily harvesting runs without you lifting a finger, and the $500 minimum keeps it accessible.
Choose Betterment if you think in goals rather than portfolios — retirement, a down payment, a safety net. Its planning and projection tools are the best in the category, and there's no minimum to start.
This is an editorial comparison for education, not personalized financial advice. Fees shown are current as listed; always confirm on the advisor's site before opening an account.